Full Name
Your Job Title / Role
Contact Number
Email Address
What is your business or brand name?
Current website URL (If any)
Where are you based?
Tell me about your business. (What do you offer, who you servce and what makes you unique?) Please give as much info here as you can.
What’s the story behind your business? Why does your business exist? What impact are you trying to make? Briefly explain.
Are you the sole decision-maker for this project, or are there others involved?
Yes, I’m the only decision-maker
I’m the main decision-maker, but others will give input
No, I’m part of a team making the decision
I’m gathering information on behalf of someone else
Can you describe your ideal customer or target audience? (For example: age range, gender, location, lifestyle, values, profession, or any key traits that define who you're trying to reach.)
What are your top 1–3 business goals for this year?
What are the main challenges you’re currently facing?
What does success look like for you at the end of this project? (For example: ‘I want a website that helps me get more client inquiries and looks professional,’ or ‘I want a fully automated booking system that saves me time and reduces back-and-forth emails.’)
Do you have any competitors or similar businesses you admire? (Feel free to share names or website links - this helps me understand your industry and differentiate your brand.)
What makes your business the better choice compared to your competitors? (What unique strengths, values, or offerings set you apart?)
Is there anything you particularly like or dislike about your competitors’ websites, branding, or marketing? (This helps us get a better feel for your preferences and what you want to stand out from.)
How do your past experiences or expertise help you understand your audience’s struggles?
What challenges are your ideal clients facing, or what problems are they hoping to solve by working with you?” (This helps us understand how your offer meets their needs.)
How do most clients currently find you—or how would you like them to discover your business? (For example: word of mouth, Instagram, Google search, paid ads, email marketing, etc.)
What specific problems or pain points do you help your audience solve? (This could relate to saving them time, reducing stress, helping them grow, simplifying a process, or anything else you solve through your product or service.)
What transformation or positive results do your clients experience after working with you? (For example: more time, increased confidence, improved systems, higher revenue, reduced overwhelm, etc.)
Do you need help with your business branding? (Please select the option that best describes your current situation.)
Yes, we need help creating our branding from scratch
We have existing branding but would like a full refresh or redesign
We’re happy with our current branding, but we need a few additional elements or small updates
No, we’re happy with our current branding and don’t need changes
Do you have a tagline or slogan for your business? (If yes, please share it below. If not, feel free to leave this blank.)
If you selected ‘Other,’ please describe what specific branding elements or support you’re looking for
Do you have any specific brand colours you’d like us to use (or that are already part of your branding)? If yes, please list any HEX codes or describe your colour preferences below.
Are there any colours you’d prefer us to avoid in your branding? (This helps us ensure the final look aligns with your vision.)
Are there any specific fonts you love or would like us to consider using? (If you know the font names, feel free to list them below. Otherwise, you can describe the style you're drawn to—such as script, serif, minimalist, bold, vintage, handwritten, etc.)
Are there any brands, styles, or aesthetics you admire and would love to draw inspiration from? (Feel free to share brand names, websites, or links that capture the look and feel you’re going for.)
If you have a Pinterest board or mood board with visual inspiration, please share the link here
You can also upload any screenshots, mockups, or visual references you think we should see:
In 2–6 words, how would you describe the vibe of your brand or the feeling you want to give off? (Example: minimal, modern, elegant, bold, playful, feminine, earthy, etc.)
If you already have a logo or branding, what do you like or dislike about it? (This helps us understand what’s working, what isn’t, and what we should keep or improve during the refresh.)
If you have any existing brand assets you’d like us to review—such as your current logo, brand guidelines, colour palette, or past designs—please upload them here.
Is there anything else you'd like to share about your branding needs, vision, or story? (This could include specific requests, ideas you’ve been wanting to explore, or anything you think we should know to bring your brand to life.
Do you need help with a website? (Select the option that best describes your current situation)
Yes, we need help with a new website
We have a website already but would like a complete redesign
We have a few small changes or integrations we would like to make on our current website
No, we’re happy with our current website (no changes needed)
Please share the URL of your existing website below so I can take a look.
If you selected ‘Other,’ please let us know which platform your website is currently built on
Do you already have a domain name registered? (e.g. www.yourdomain.com）
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Yes, I have one secured
Not yet, I will figure it out
Not yet, please can you guide me
Please provide the domain name you have registered (e.g. www.yourdomain.com)
Do you know who your domain name is registered with? (For example: GoDaddy, Namecheap, Google Domains, etc. If you’re unsure, feel free to leave this blank.
Do you have hosting attached to this domain?
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Yes
Not yet, I will figure it out
Not yet, please can you guide me
I’m not sure
Do you know which company currently hosts your website? (For example: SiteGround, Bluehost, GoDaddy, Hostinger, etc. If you’re unsure, feel free to leave this blank.)
What changes or integrations are you looking to make/add to your current website? (please be as detailed here as possible so we know what you need from us)
If you selected ‘Other,’ please list any additional web pages you’d like included that weren’t mentioned above. (For example: careers page, press/media page, pricing page, custom landing page, etc.)
If you selected ‘Other,’ please describe any additional functionality or features you'd like included that weren’t listed above. (For example: digital product delivery setup, tiered memberships, gated course content, subscription boxes, upsell/downsell funnels, etc.)
What specific actions would you like visitors to take when they land on your website? (For example: book a service, purchase a product, fill out a form, call you, sign up for your newsletter, schedule a consultation, etc.)
Would you like us to create a ‘Coming Soon’ page to display while your website is being built?
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Yes, please
No, thank you
What would you like to include on your 'Coming Soon' page? (This could be a short message, your logo, contact details, social media links, or a newsletter signup form—whatever you'd like visitors to see while your site is in progress.)
If you selected ‘Other,’ please describe the feature or integration you’re looking for:
Do you have any specific specific plugin or API integrations requests?
What online forms would you like to have? (e.g. contact, inquiry, application)
Would you like popups on your site? Please specify. (e.g. newsletter opt-in, promo, exit intent)
Please specify what other offerings your website will include.
Please describe your products, services, or rentals in more detail. (What do you sell, offer, or rent? Feel free to include examples.) Example: "We sell handmade soy candles in various scents and sizes. We also offer custom gift sets and subscription boxes for monthly deliveries."
Approximately how many products, services, or rental items do you plan to offer on your website initially? (Feel free to give a total number or break it down by type if relevant — e.g., “10 products and 3 service packages.”)
Will your products or services fall into different categories? (If yes, please list or describe them.) Example: “Our digital products are divided into templates, eBooks, and online courses.”
Will your products or services have variations (also known as variable products)? (e.g., different sizes, colours, package options, etc)
Yes (please specify below)
No
Not sure yet
If yes, please explain the types of variations you'll need for your products or services
x
Do you require shipping setup for your products?
☐ Yes
☐ No
☐ Not sure yet
Business Launch Date (if applicable):
What is your main goal with this project? → [E.g., get more bookings, launch a product, increase conversions, etc.]
Where are you based, and do you serve a local, national, or international audience?
What kind of website do you need?
New website
Redesign of existing site
Do you need users to book appointments or services through your website?
Are you currently using a booking platform?
Yes — which one? __________
No, I’d like your recommendation
Do you currently use an email marketing platform?
Yes — Which one? __________
No
Do you need help with:
Email platform setup
Connecting forms to email provider
Automated welcome sequence
Newsletter templates
Popups or opt-ins
Lead magnet delivery
Email list segmentation or tagging
Abandoned cart flows (if selling)
I’m not sure — need your guidance
Do you already have written content for your website?
Yes
Partially
No, I need help writing it
Do you need support with any of the following?
Website copywriting
Sales page or landing page copy
Email welcome sequence copy
Lead magnet copy or content
Product descriptions
Brand voice development
Content strategy
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